VDI in 2011: Applications, client hypervisors and Windows 7Date: Jan 25, 2011
VDI in 2011: Applications and beyond
VDI in 2011 Applications, client hypervisors and Windows 7
Bridget Botelho: Hi. I'm Bridget Botelho, Editor of Search Virtual Desktop, here with Brian Madden and Gabe Knuth. We're gonna talk about some of the things that are coming down the pike in 2011, what to expect and whatever else comes up.
Brian Madden: We’ve had a history of doing prediction shows.
Gabe Knuth: Yeah, and we're trying to get away from the predictions because we tend to be wrong an awful lot.
Brian Madden: We can predict very generic things, and we did a video on Search Virtual Desktop about a month ago that was our year end wrap up, so we're not gonna talk about what happened in 2010, 'cuz we did that, but it's for 2011. What are you doing this year? Is this the year of VDI? Is this the year of desktop virtualization, what do you think?
Gabe Knuth: Are we leading with that?
Brian Madden: What do you think?
Bridget Botelho: That's a prediction.
Gabe Knuth: We went to the prediction already.
Bridget Botelho: We talked about before, that you think that the Windows 7 ship has sailed, but I was looking at numbers the other day and 57 percent of companies are still on Windows XP, and 12 percent are on Vista, and only 20 percent or so have actually gone to Windows 7 and Service Pack 1 hasn’t come out yet. There could still be that market for people to use VDI to do Windows 7 if they're piloting, but I don't know if people are. What do you think?
Brian Madden: When I talk about the Windows 7 ship has sailed, the reference of this is that I always thought the Windows 7 and desktop virtualization would be tied together, because desktop virtualization is a big project. It's pretty difficult and the past few years, when everyone was using Windows XP, why bother going Windows XP physical to Windows XP virtual just to have to do Windows 7 again? I said, 'Once Windows 7 comes out, people are going to do that and desktop virtualization at the same time, and there's no problem.' When I looked, the Windows 7 ship had sailed. It wasn't that people had already migrated to Windows 7, 'cuz if you say 20 percent of theirs was, not much yet, but people are planning Windows 7 and all of these companies, who have not yet migrated to Windows 7, are making their plans for Windows 7, I get the feeling that people don't really want to deal with desktop virtualization at the same time. Windows 7 is such a big project in and of itself that it's easier for them just to say, 'Let's just do Windows 7 the old way and we'll buy new hardware, we'll physically install it, we'll use Systems Center.'
Gabe Knuth: We already have the infrastructure to pull that off. Whatever imaging processes they used, it's just replacing the OS.
Brian Madden: For that, I say that Windows 7's gonna happen this year, 2011 a big year for Windows 7, but not a big year for desktop virtualization.
Bridget Botelho: We're a perfect example, TechTarget's going to Windows 7 this year and I asked our IT guy, are we gonna use VDI? He's, no. He thinks it's too expensive and people just have the perception that it's not mature enough or there are too many downfalls, so what are some of the things that need to be addressed for companies to say, 'It makes sense cost wise and we can start looking at it.'
Gabe Knuth: Cost is the important part that it's just got to become cheaper, but there's a lot of use cases, where I'm not going to use VDI. You're not gonna use VDI, you wouldn't like using VDI probably either.
Brian Madden: We always talk about how desktop virtualization is more than just VDI, we've got client hypervisors now, we've got streaming desktops, all this kind of stuff and while that allows it to be more flexible, it almost makes it more difficult, because now there's more choices. People aren't really sure and the cost, now vendors are starting to advertise their per desktop costs or under, they say, 'Oh, you can’t do desktop virtualization more cheaply than traditional desktops.' These are all vendors saying this, and who really knows and at the end of the day, I love your example of TechTarget. We have IT people, we have 5/600 employees and they say, ' You know what? Our company is 12 years old, we've been installing Windows onto laptops and handing them to users for the past 12 years, I don't have a high degree of reliability about the idea that desktop virtualization is actually gonna make anything better for us, so let's just go with Windows 7, do what we know and be done with it.
Gabe Knuth: The bottom line is that VDI, up 'til now, has been a niche solution, a solution looking for a problem, and once it finds those problems in an organization, people to play a few seats of it, nobody's massive desktop replacements. I think 2011 maybe we'll find a few more niches that it will be appropriate for, but still not wholesale desktop replacement.
Brian Madden: That's a good key, because when I say that 2011 will not be the year for VDI, people shout and disagree with that.
Gabe Knuth: It's not going away.
Brian Madden: Vendors disagree and they're like, 'You're an idiot. Our business doubled last year, it's gonna triple next year.'
Bridget Botelho: Well when you start at zero.
Brian Madden: Exactly. I totally agree. Fine. So VDI last year went from .1 percent to .2 percent. You can have five times increase of VDI in 2011, we're still talking about single digit percentages of the market and while I am very happy about the desktop virtualization industry, I'm very excited about the future, I'm very excited that maybe desktop virtualization will double or triple, or quadruple in 2011, it's not gonna be the big momentum year where all of a sudden we're seeing everyone going to VDI.
Gabe Knuth: I was gonna say that we're talking about usage actually here. Real actual usage, not licenses sold. There's a lot of licenses floating around out there. You buy hypervisor X and you get product Y with it, and those numbers can be a little bit misleading. If you look at those, you think everybody’s using VDI.
Bridget Botelho: But at the same time, VDI is one thing but people aren't doing something desktop virtualization. If they're gonna move to Windows 7 they might move their apps from IE 6 to IE 8, which isn't actually legal.
Brian Madden: We should talk about that. One of my favorite stories that you wrote this year was about the fact that Microsoft made it actually illegal for IE 6 to be virtualized. In this conversation right now we're looking to the future. Do you see that changing, for 2011?
Bridget Botelho: I would say, 'No,' because their whole argument is that Internet Explorer is tied inextricably to the Windows operating system and they have to have that argument, because that's part of their whole, when the whole anti-trust with Netscape Navigator and them bundling IE with Windows, they said, 'You can't separate it.' Sorry Netscape, you're gonna have to compete with that. For them to now say, 'You can actually separate it and use our tool to do it, that you have to pay for,' would be like blowing their whole argument and they just can't do that. But people are virtualizing IE anyway..
Brian Madden: It can be done.
Bridget Botelho: It can be done, so that blows their argument out of the water in the first place, that the two are tied together and can't be separated.
Brian Madden: Does this mean that in 2011, Microsoft probably, they're also saying that, 'If you want to use IE 6 and Win 7,' they want you to use XP mode or Medvi. Do you think that people will go into those types, if Microsoft says it is illegal to virtualize just IE 6, regardless of its thin app, or whatever, do you think that people will go to Medvi or XP mode just to get IE 6?
Bridget Botelho: If they want to be legal. A lot of cases these companies have, there is an easier way to do it, but there was a company called Spoonow, with streaming IE and developers loved it, they could just test their apps and not have to download anything. It was really cool and then Microsoft put the kabosh on that. People are gonna find ways to do it and they're not gonna listen to the licensing rules, 'cuz they want to move to Windows 7 and they have to have a way to do it.
Brian Madden: Do we think, how about client hypervisors? Do you think it will be running XP in a hypervisor 7 and a hypervisor . . .?
Gabe Knuth: That is so much damn work just to get IE 6. It almost costs less in lawyer fees to do it the illegal way than it would be to implement the new infrastructure to virtualize a whole XP instance just to get IE 6.
Bridget Botelho: This is the problem with things like XenClient, is that if a company adopts it, the IT guys have to go into everyone’s machine and install it.
Gabe Knuth: But you have to upgrade the machines too. You need VPro in order to do that, so now we're upgrading all the machines and then we're running two op OS', and then we're virtualizing IE 6 and over complicating things to do something that we can absolutely do right now.
Brian Madden: But we're using virtualization and that is the future.
Bridget Botelho: I actually just had to, virtual computer the other day and they have some new products that run on vPro and I asked them why do you need it? It's basically managing benefits and Intel hasn't gotten back to me to say what those are. I'm not gonna hold my breath.
Brian Madden: What's nice about virtual computer, though, is they have a client hypervisor but it doesn't require vPro. Citrix says, 'Requires VPro,' and virtual computer runs on a much broader set of hardware.
Bridget Botelho: They're on the old Intel chips, vPro, whatever you have.
Gabe Knuth: With the management and synchronization of VMs, all sorts of stuff that XenClient doesn't have.
Bridget Botelho: There are so many little companies that are doing cool stuff and it's not gonna cost you half as much, but I think that people are afraid to go with the smaller names. They might get acquired, they might just fall flat on their faces, but you guys always recommend the smaller companies.
Gabe Knuth: It doesn't help.
Brian Madden: What doesn't?
Bridget Botelho: Your recommendations.
Gabe Knuth: It helps the company, I guess, but it doesn't really help increase a whole lot of user interest in them. I read about Virtual Bridges all the time and it's still doesn't get a whole lot of activity, just because people are, the name doesn't start with Citrix or VMware.
Bridget Botelho: And they already use Citrix and VMware. It's like, well, I might get a deal, I don't know.
Brian Madden: Is that when we're looking at predictions? Can we make that one of our predictions, that these little companies, God love 'em, it's gonna be a struggle.
Bridget Botelho: There's so many of 'em, too. They have something really cool that's gonna get bought by one of the big guys, and that's probably what they hope for, but you run a risk if you use a small company.
Brian Madden: One thing that's kind of cool about this market is that the potential is so huge. We talked about there's 500 to 700 million corporate desktops in the world, so it's nice, as some of these smaller companies, if they can get 1/100th of one percent of the market, they're making millions and millions of dollars. In that case, we have a winner.
Gabe Knuth: They get word of mouth then and maybe they do grow a little bit and make a little bit of an impact. Companies like Quest, they're actually really big and still can't get a whole lot of traction, but we've written about that. That's one of our Microsoft thing.
Brian Madden: Do we see the Quest, we saw in 2009 Quest and Microsoft had a partnership, a winning partnership, I think they called it, and we wrote about, 'Oh. Quest and Microsoft are becoming good friends, maybe that's something that is, now Microsoft has two go to partners, Quest and Citrix.' Then we saw, when Microsoft did all the announcements around remote effects and SD1, they mentioned all the stuff with Citrix and had their arm round them on stage but didn't really mention anything about Quest. Do we see the whole dynamic between Microsoft, Citrix, Quest, think that changes much this year?
Gabe Knuth: I don't think it's any different than the changes that we've seen in the past. I think it's gonna be all over the place over the next year, just like it has been. Quest is gonna support mode effects like the day the SP1 comes, I think they've already said that. Citrix, I think we still might have to wait a little bit. Quest has always been Microsoft's best friend, but Microsoft has never really treated Quest like that.
Brian Madden: I am predicting that that will not change.
Bridget Botelho: Quest isn't as cool as Citrix. Citrix has a little bit more name recognition, it's the popular crowd.
Brian Madden: Can I say this directed to you, Quest, and I recognize the irony of sitting on this website, if you take a look above us, can you change your logo Quest, and update it so it's not a 1992 logo? Maybe that will help make it look cool.
Bridget Botelho: We need some panache. Speaking about the smaller companies, there's some people are doing some really stuff, like COVISA had that VDI in a box and that seems like something that a mid size business might be interested in, because at this point, you have to be really at the point, thousands and thousands of desktops for it to make sense to use XenDesktop.
Gabe Knuth: And have the giant storage in the back end to handle all that. COVISA's awesome because it's all local storage and it's all appliance based. You download your 450 meg virtual appliance, you install Xenserver, add your appliance and boom, you have another COVISA host going.
Brian Madden: And COVISA licensed that HDX protocol from Citrix too. If you want to have this VDI in a box, very simple to configure but also get HDX, then you can do that. COVISA won our, they were our vendor Best of vWorld this past year, which we were all on the judging panel.
Gabe Knuth: And it's for that reason, because they have HDX, they can provide the exact same HDX too, it's not a port, not anything like that. It is full on HDX, if Citrix makes a change, COVISA gets it, because . . .
Brian Madden: They can use the same Citrix receiver clients
Gabe Knuth: Yeah. Absolutely.
Bridget Botelho: Does that offer personalization too, or is it just a generic?
Gabe Knuth: It's just the protocol.
Bridget Botelho: So you'd have to add another layer, the VDI in a box is just a protocol?
Gabe Knuth: No, no, no. I'm sorry, the HDX. That's the only thing they got from Citirx.
Brian Madden: COVISA, they're based on shared…
Gabe Knuth: Shared disc images.
Brian Madden: Right. So if you want personalization on top of what you can do with roaming profiles and that kind of stuff, I think you still need to buy, one of these company's Appsense, or Res, or Sense.
Gabe Knuth: And there's a couple of free ones out there too, but I can’t remember the name. One was just released, Friend of Pierre.
Brian Madden: Pierre? I don't know. I apologize. We'll put the link at the bottom, but there are some community based free light stuff. It's kind of cool.
Bridget Botelho: That's the problem with the VDI stuff in the first place, is that it's all these layers that you need. So even if you got a VDI in a box, it's really cool, up and running pretty easily, you still, there are layers and the vendors aren't gonna tell you that. 'You need this, you need that,' it's in the nitty gritty
Gabe Knuth: What I'm interested in with COVISA is since they have HDX, they have this relationship with Citrix, and they’re really great for the S& B market because it's so easy to implement. Anybody can do it. Citrix, on the other hand, XenDesktop doesn’t really have a place in the small business. Maybe medium but I just wonder if they can somehow partner up more, use that relationship that they have to maybe use the COVISA technology, maybe brand it as Citrix or at least push that, and that way get that technology into the small to medium businesses that probably could use this for a higher percentage of their users, than an enterprise could.
Brian Madden: What do you think about those, Citrix XenDesktop 5 has very much simplified the installation process and they changed their licensing also, now XenDesktop offers a concurrent based licensing model which might be a little bit less expensive for some people to do that. Does Citrix need to make a small business version of XenDesktop?
Gabe Knuth: I don’t know. I haven't seen, I haven't played with the new version yet to see if it's something that a small organization would be able to use. I think back to my companies, mom and pop companies that I worked for when I was in high school, and I think of the ten machines that the one computer savvy sales guy had to manage, and I feel bad for that guy. I know that that guy could stand up COVISA in a couple hours on a Thursday afternoon and that whole place would be running VDI.
Brian Madden: We're talking about Citrix and what they should do in a smaller space about their installation. VMware had 4.5 come out this past year, looking ahead they've pre-announced a view of 4.6. They've always had a much simpler installation process than Citrix.
Gabe Knuth: Think that was in the marketing docs.
Brian Madden: It's true. We saw, we did GeekWeek last year. We saw, as you said, we haven't looked at XenDesktop 5 in depth yet, I think that's on your list.
Gabe Knuth: Absolutely. Very soon.
Brian Madden: What is VMware doing this year?
Bridget Botelho: When they come out with 4.6, maybe we'll see the RTO software stuff in there. It was supposed to come out last year and it didn't. Also Project Horizon, that whole app delivery single sign on, self service portal. It seems like they're trying to do more to make VDI something that end users will want to use, because right now it's a performance thing, as well. Isn't it? That's holding people back from adopting VDI.
Brian Madden: Horizon's a great example. Citrix, end of last year, released their OpenCloud Access, which is to do single sign on provisioning to take web applications, cloud applications, tie them into Windows apps, Project Horizon, we know, has not announced availability and pricing but they said first half of this year.
Gabe Knuth: Announced first, launched second.
Brian Madden: Right. Horizon, we know, will be less expensive than OpenCloud Access, which OpenCloud Access is a 50,000 . . .
Gabe Knuth: Almost has to be.
Brian Madden: On top of your already Internet scaler, I believe, platinum and above. So you're talking OpenCloud Access from Citrix are six figure investment. Granted, if I had 15,000 users OK, it's very cheap, but it seems that VMware is really targeting Horizon and also SMB space, can be very easy to use, it's gonna be a very simple architecture and like I said with COVISA, it's something that anyone can drop in, hook up and then they're gonna actually offer it as a service.
Gabe Knuth: Citrix is a reason for including it with Netscaler, which I don't necessarily agree that it's a good reason, but their reasoning was that they already had all the security, all the integration, the federation capabilities, all that stuff was basically built into a NetScaler with the ability to enable those. They just thought that it was a logical extension to bundle OpenCloud Access with that. Why it costs $50,000 on top of that, I do not know.
Bridget Botelho: You don't think it's 'you get what you pay for'?
Gabe Knuth: They can use the NetScaler to optimize that traffic and secure that traffic to all these different locations if they also have Netscalers, but is it worth that?
Brian Madden: It's hard to say. This is a great example of the complexity that we see in this whole sphinx. Look at us. You and I are desktop, we're focused just on virtual desktops. Bridget's focused on virtual desktops and some server virtualizaton, attracting Microsoft. Here we are all in the Microsoft desktop windows space and now we're trying to talk about provisioning? And we're trying to talk about single sign on in Cloud and security?
Gabe Knuth: It's always been about the apps. This is just the next, this is where apps are coming from now, so apps are coming from the cloud so that’s where we're gonna take it.
Bridget Botelho: That's how people are used to accessing stuff. You just click on something and you have it, so corporations want to deliver in that same way, that instant gratification, dazzle or, or whatever it's called now. Project Horizon.
Gabe Knuth: Citrix and VMware are not the first two people to see that provisioning these kinds of applications to users is important. Centrix has their workspace product that is on my short list of things to take a look at, but kudos to Veriz, or to VMware Horizon.
Brian Madden: You just want to say iPhone.
Gabe Knuth: Kudos to them. It really looks like a slick product. We got to see a little bit of it just in the demos and such, and if it's cheaper than OpenCloud Access, then wow. And standalone. If it can be standalone.
Brian Madden: What I love about Horizon also is just the history, the creator, lead program manager, I don't know if I'm using that title right. The guy at VMware who made Horizon, who made it happen is an old school terminal server guy. At least that's coming from, the heritage is from Windows application that grew up in the same world.
Gabe Knuth: It supports those too, it will provide you access to those applications too.
Brian Madden: Citrix applications.
Gabe Knuth: Talk about how Citrix is wide open with XenDesktop and supports all these hypervisors, way to go VMware, for being as open as you are with Horizon.
Bridget Botelho: But they’re not so open on the back end. You have VMware, the back end will support everything else.
Gabe Knuth: That's fine. It's about getting the users to the applications. If that's the best way to do that, if that's the best solution to connect those users to those applications and provision all those apps to them, don't really care what the back end is. It's the best way to do it.
Brian Madden: One of the predictions I'll say for this year, is I think that this is the year that storage for VDI, not for all desktop virtualization, but VDI we're on desktops, our E&R data center, storage is very expensive, we've seen a lot of very innovative companies in the storage space start to target VDI, we saw that in 2010. Also 2011 is when we actually get many, many, many storage vendors, both hardware, software, who can really back up claims like 50 bucks a user, 30 bucks a user, 40 bucks a user. We're seeing that from these storage companies that are out there now, Netapp is going to mess with that. We've got Ziotek, Virsto, Atlantis, Unidesk, there's a few other companies they're storage is still in stealth mode that I started to hear about that are going to be doing interesting things this year. This is gonna be a year that we finally figure out the storage story for desktop virtualizaton in this VDI flavor.
Gabe Knuth: You're saying VMware was gonna be like 75 percent storage? No, it'd be 50/50. Cloud and storage, right?
Brian Madden: I feel like it sometimes almost already is like a lot of storage.
Gabe Knuth: In one giant booth.
Bridget Botelho: I'm sure the VMware and Citrix, they're pressuring their storage partners, to come up with ways to make it, 'cuz storage is a big expensive part of VDI and VMware View has that tiered storage support and view, does XenDesktop have anything like that?
Brian Madden: XenDesktop does a couple of things. It does something like provisioning service, such as provisioning server.
Bridget Botelho: IntelliCache is coming up right?
Brian Madden: IntelliCache is a feature of XenServer that can allow basically one disc image to be dynamically cached on the XenServer host that is then shared by multiple desktops. What's interesting, by the way, this is going back to that relationship stuff, IntelliCache from Citrix, is an amazing feature, but it requires XenServer as a hypervisor. We talked a little bit about remote effects, that's coming out soon, if not out, probably, by the time you watch this with Service Pack 1, remote effects awesome remote protocol from Microsoft, Citrix planned to fully support but remote effects only works if your hypervisor is hyper-V.
Gabe Knuth: So do you want IntelliCache or do you want remote effects?
Bridget Botelho: Isn't HDX?
Gabe Knuth: You could have HDX and IntelliCache, or you could have remote effects which, it's just so tough. Are you gonna end up wanting to use IntelliCache and HDX for remote users but then have HyperV boxes for your land? It's still complex, and my fear is that people are gonna look at that, that are considering this, and they're just gonna stop like a deer in the headlights and not know what to do.
Brian Madden: That is not your fear, that is the reality. And that's where I'm going back to this, this is not going to be the year of VDI, this is not gonna be the year of desktop virtualization. This is why people are looking at all this, like the deer in the headlights, and they're saying, 'Screw it. We're going to Windows 7 the old way.'
Gabe Knuth: Bring out the ghost boot disc.
Brian Madden: One of the predictions we made last year for 2010 was we felt that 2010 would be the year that people start to think about traditional desktops and virtual desktops together. I'd like to throw that out there as a prediction, I think it's starting to happen, but it's the same thing, like we talked about application virtualizaton, we talked about user virtualization.
Gabe Knuth: One of these years we're gonna get it right.
Brian Madden: What's important, maybe this is almost as much of my desire, more so even than it is a prediction, but what I'm really looking for is companies to realize, if you go Windows 7 and you do Windows 7 the old way, I'm OK with that, but let's do something. Microsoft is advertising now something they call the Well Managed Desktop and they said do you really need desktop virtualization or, if you virtualized your apps, virtualized your user environment, used SCCM for patch management, you get a lot of the same business benefits that desktop virtualization is offering.
Bridget Botelho: Microsoft's very passive aggressive about VDI. They have stuff that they have their own products for the same, you really don’t need to do that.
Brian Madden: The problem is that . . .
Gabe Knuth: The problem is VMware.
Brian Madden: Yes, frankly, yeah. That's a good point.
Gabe Knuth: Not that VMware is a problem, but Microsoft.
Bridget Botelho: Competition.
Brian Madden: Because Microsoft, they feel that VDI really dampens the value of Windows 7, 'cuz if all you do is VDI and it's all remote and your experience is tied to the quality of the remoting protocol, the quality of your client device, then who needs Windows 7? So they want Windows 7 to be local, they want to have it be that well managed desktop and they'll do everything they can to try to push that. I think, frankly, the only reason Microsoft is pushing VDI at all is because they're trying to push HyperV against VMware and they're starting to see VMware make traction in the desktop virtualization space. Again, we're talking about all these single digits but in that single digit world, I still think the vast majority's on ESXi.
Gabe Knuth: You can bet you're gonna be hearing a lot about remote effects as soon as it's public, as soon as it's out there.
Bridget Botelho: Which probably this week.
Brian Madden: Yeah. It's soon.
Bridget Botelho: I was gonna say, I forgot what I was gonna say.
Brian Madden: We were talking about Microsoft and what they were doing against VMware and how they're positioning it to HyperV, and it is interesting because we have seen Microsoft has been so stagnant in the desktop space because there's been no competition against Windows, and there really isn't any competition against Windows now, but there's competition with how Windows is delivered and that's this whole threat of the VDI.
Bridget Botelho: That's what I was gonna say. Basically, for them to support VDI in some way is letting them have control of the Windows desktop even if it's not in the way that they want. It gives them a way to say, 'We control it still.'
Brian Madden: That's better than nothing. What a different world we're in. The world of the monopoly, the conversations of Microsoft and Netscape and everything from ten years ago.
Bridget Botelho: Microsoft still has 90 percent of the operating system market share. They're slipping, because of all these different devices and people are using iPad iOS, it's just, the world is changing but they're still pretty safe.
Gabe Knuth: I would think so.
Brian Madden: Let's have one final conversation about this year about these other devices. iOS, iPad, Google Chromium has the beta laptops that runs Internet application based environment.
Gabe Knuth: Now Citrix apps.
Brian Madden: Do we see this? Is 2011 the year where Windows starts to slip? Where Windows applications start to slip with these iOS and web apps, or is Windows gonna be there forever?
Bridget Botelho: It has a little bit.
Gabe Knuth: Has it really, though, or do you still have just as many Windows devices as you did, as well as owning a couple other devices? I guess it slips overall.
Bridget Botelho: I'm referring to market share numbers that I just saw, where they were at 92 percent last year, now it's 90 percent of the market. Who knows? I don't trust numbers anyway.
Gabe Knuth: In terms of overall devices on the market, their percentage is shrinking. I don't think that's because people are using less Windows devices than they were. I use the same number of Windows devices I used five years ago.
Bridget Botelho: A laptop or whatever and you have a Mac book and…
Gabe Knuth: Which is none, but I still have a Windows VM. I always had one box and my wife still has a Windows laptop, and all these organizations and stuff, they're not replacing. Nobody's getting a non-Windows device to replace their PC or their Windows device without some sort of, if they need video editing or something.
Brian Madden: No-one in the business sense.
Gabe Knuth: I don't think windows is going away by any stretch of the imagination, they might lose market share but that's just because there's more different types of devices out there, but that's just because of that.
Brian Madden: Citrix asks whenever we're doing public thing, it says, 'Show of hands. How many of you are running fewer applications today than you were five years ago?' We’re always adding applications, we'll add web applications, we'll add rich intern apps, but it's not like we're really taking away Windows apps in order to have those. What do you think?
Bridget Botelho: I'm a reporter, not a psychic. I'm just following what's going on and trying to cover everything. I think it's gonna be another big exciting year. This market's evolving so quickly.
Brian Madden: Are there any particular types of stories you like to cover more than others? Are you looking forward to writing this year?
Bridget Botelho: I typically like the ones where IT guys are pissed off at something and, 'Please email me.'
Gabe Knuth: People that read anything Brian writes.
Bridget Botelho: No. People like Brian, but if you're burned by a vendor, or somebody emailed me and said, 'I've been trying to implement XenDesktop and everything's going wrong.' Just to get behind what really happens in the real world. I don't want to regurgitate what the marketing people tell me, and there's plenty of that. I look forward to writing more about the horrible happenings in VDI.
Gabe Knuth: That's one of my favorite articles to write, are these first look ones that I've been trying to do, where I actually grab the product and stand it up, and I can't performance test it, 'cuz I don't have the lab capacity to do that, but I do love getting my hands on it, installing it, seeing if it's even usable out of the box without having to call in Vendor X's support group to help out.
Bridget Botelho: That's what a real person would do. Real people don’t have labs and they'll test it on their own applications and see how it works for them.
Brian Madden: This year for me, right now I've got 25 or 26 speaking engagements all around the world that are scheduled. We have a Bri- form, in London in May, we have Bri-form in Chicago in July and I'm looking forward to, like you, going out and talking to the users, talking to the vendors, talking to the analysts and trying to understand as much as I can about this industry and writing about as much as I can at brianmadden.com and SearchVirtualDesktop.com.
Bridget Botelho: Stay tuned. Thank you for watching.
Brian Madden: Thanks.