Citrix Synergy 2013 conference coverage

Anaheim, May 22-24

As the worlds of desktop, mobile and cloud computing grow closer together, IT administrators will gather at Citrix Synergy 2013 to get up to speed.

The event comes as Citrix Systems builds out beyond its traditional desktop and application virtualization business. Over the past year, Citrix has expanded its enterprise mobility management portfolio by adding MDX technology to CloudGateway and acquiring mobile device management vendor Zenprise. The company also put more mobile device support behind XenApp and XenDesktop.

Synergy attendees also expect to hear updates on Excalibur, a unified XenApp and XenDesktop management interface, and how Citrix plans to support Windows Server 2012 in its desktop and app virtualization platforms. The conference's virtualization track offers sessions on Citrix's HDX remote display protocol, the Merlin release of Project Avalon, which offers Windows desktops and apps as a cloud service, and its updated client hypervisor XenClient 4.5. Mobility sessions cover everything from ShareFile tips to BYOD security.

The Citrix Synergy 2013 conference takes place May 22-24 in Anaheim, Calif. If the show isn't on your travel agenda, check out all the news and insights here.

Table of contents:

News from Citrix Synergy 2013

500 ISVs to wrap apps for XenMobile by end of 2013
All developers have to do to their apps to make them Worx-ready is add one line of code. When XenMobile launches, there will be 80 apps available, and Citrix expects apps from 500 independent software vendors will be Worx-enabled by the end of the year.

Citrix XenMobile provides MDM, MAM and file sharing
Citrix users say XenMobile, the company's unified enterprise mobility management product, may make it easier to deliver business apps to mobile workers. XenMobile combines Zenprise mobile device management, mobile application management that was called CloudGateway, and cloud and file-sharing capabilities from ShareFile, plus other new features.

VDI thin client providers focus on management, flexibility
Originally, people hoped that VDI thin clients would help reduce costs, but now admins just want simple management and support for users' needs. There are a few new options, including DevonIT's Cepton client and Dell's Wyse Xenith Pro 2.

XenDesktop 7, XenApp unite to simplify VDI
VDI admins can finally deploy and manage XenDesktop and XenApp under the same architecture. Now instead of 20 management consoles, there are only two: Citrix Studio for overall management, and Citrix Director for monitoring. What's more, the install time for the package is said to take only 20 minutes.

Citrix won't join the charge for MAM standards
Citrix won't push for industry-wide mobile application management standards, said CEO Mark Templeton during a Q&A. The company plans to focus on giving users the best overall experience, rather than fighting standards.

Application Streaming is dead, customers to move to App-V
Citrix has stopped developing its Application Streaming feature and won't support it in Windows Server 2012. Changes to Windows 8 and Server 2012 are so significant that Citrix would have to completely rewrite XenApp to make app streaming work, so the vendor is turning customers to Microsoft's App-V.

Citrix to partners: How to compete in the mobility market
Mobility was a big talking point at Citrix Summit 2013, and the company gave channel partners the skinny on how to compete in the mobile market. Partners have a lot of products to sell, including ones for device management, secure email, network control, identity management and mobile collaboration. Targeting companies with existing relationships with Citrix products and 750 to 1,000 employees provides partners with the best chances of success in the immediate future.

More Citrix resources

Mobile application delivery, VDI costs at the forefront
It's still early days for products that combine desktop virtualization and enterprise mobility technologies, but Citrix Synergy 2013 sheds some light on new paths to better endpoint management. How does VDI fit into the mobile app delivery world? And will desktop virtualization costs keep holding up adoption?

Citrix bets on Excalibur and mobility offerings
Attendees expect to hear a lot about Citrix Excalibur, which combines XenApp and XenDesktop management, at the annual conference. Read what else to expect at Citrix Synergy 2013 in this preview from desktop virtualization expert Gabe Knuth.

NVIDIA's GPU technology roadmap
Ahead of Citrix Synergy 2013, NVIDIA released two new platforms for virtualizing GPUs. The GRID and VCA products help improve the virtual desktop user experience when delivering graphics-intensive applications, and NVIDIA could introduce even more at Synergy.

What's new in Citrix XenClient 4.5
Citrix's acquisition of Virtual Computer brings enticing features from that company's NxTop client hypervisor to XenClient 4.5. The new version extends hardware compatibility to ultrabooks, next generation laptops and high-performance workstations, as well as adding support for Windows 8. XenClient 4.5 also improves the remote user experience by integrating with Netscaler.

Using XenClient to repurpose PCs as thin clients
If you have XenDesktop Enterprise or Platinum, you're entitled to use XenClient Enterprise. XenClient Enterprise 4.5 has a service virtual machine that runs Linux and has a built-in browser, Remote Desktop Protocol client and Citrix Receiver for Linux -- meaning you can run XenClient without any VMs as a thin client for virtual desktops.

Citrix's channel exec talks mobility, account segmentation
At Citrix Summit this year, the take away for partners is that they have to go where customers go, and that means focusing on mobile. SearchITChannel talked to Citrix's worldwide channel chief, Tom Flink, about the company's increasingly mobile strategy and the discord among partners.

Tweets from Citrix Synergy 2013